Building tech and insurance brands.

HubSpoke is an owner, operator of boutique insurance brokerages as well as an active investor in technology.

A little about us

The Hubspoke approach.

01. Experienced Focused.

Whenever designing an embedded insurance product, whether ourselves or in partnership, our main criteria is can we differentiate and make the customers experience better/faster/cheaper. e.g.

Travel insurance rewarding users for using luggage trackers.
Home, contents and landlords insurance, but compared.
Insurance for tech companies, with great partner offers.
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02. Embedded Partnerships

Our embedded partnerships are designed to provide insurance solutions directly within our partners' platforms, offering customers a frictionless experience. By integrating our insurance products into various services, we help our partners enhance their offerings and increase customer satisfaction.

Seamless integration of insurance products into partner platforms
Enhanced customer experience with tailored insurance solutions
Increased partner value through comprehensive and accessible insurance offerings
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flux office
flux office

03. Technology driven.

We believe that technology if used well has the power to improve the customer experience and the value that users receive from the policies purchased through our brands.

Working with technology companies to embed.
Building modern, friendly UI/UX flows and purchase paths.
Incorporating technology into the product experience, e.g. portals, sensors, IoT devices etc.
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The Hubspoke brands

Products and brands we've built to date.

Since founding the company in 2020, we've been busy building UpSure, as the leading specialist broker to the technology sector within Australian, and more recently have begun investing more broadly in insurtech, including Cova, which was incubated inhouse and then spun out.

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UpSure - Innovators Insured.

Upsure is our best known and most loved brand so far, servicing over 250 technology companies.
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RegentSt- Home & Landlords

RegentSt is an embedded home and landlords insurance offering delivered through key partners.
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Online Sellers - eCommerce

Online Sellers is owned by CBN Australia and managed by HubSpoke as part of a turnaround.
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Wander Insurance - Embedded Travel

Wander is a travel insurance partner for leading OTA's, and travel businesses looking to add travel insurance to their offer.
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Cova.ai

Cova helps insurance brokers put AI to work. Designed and incubated within HubSpoke and then recently spun out.
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